Aron Robert Schatz

Fractional CPTO | AI & Product Executive

aronschatz@aselabs.com | LinkedIn | Bridgewater, NJ

141% YoY Growth Driven

40% Velocity Increase

2 U.S. Patents Issued

Executive Summary

Award-winning technology executive specializing in product strategy, software architecture, and AI/ML. Expertise in scaling complex programmatic systems and leading cross-functional teams from 0-1 and through acquisition. Recognized IAB thought leader and industry standard-setter for digital video and rich media creative.

Selected Professional Experience

A highlight of recent leadership roles and ventures. For a full career history, please download the complete resume above.

Fractional CPTO & Founder 2024 — Present

LyncUp, ASE Publishing, LegalTech

Co-Founder at LyncUp: Architecting an AI-powered networking platform that leverages agentic matching to revolutionize professional connections.
Owner at ASE Publishing: Leading a specialized mobile games publishing house, managing global scaling and high-engagement gaming portfolios.
Providing technical roadmapping and "0 to 1" product validation for high-growth B2B SaaS and AI startups.

VP of Product 2024

RevContent

Architected and launched the first email monetization unit, establishing a novel revenue model.
Reduced client onboarding time by 30% via streamlined technical integrations.

Director of Publisher Products 2021 — 2023

DoubleVerify

Reorganized the entire publisher product portfolio to unify strategy and increase engineering productivity.
Industry advocate for VAST and OpenRTB standards within the IAB Tech Lab.

Head of Product and Data 2018 — 2021

Jeeng (Acquired by OpenWeb)

Increased sprint velocity by 40% and improved CPM performance through AI/ML modeling.
Built the product organization from the ground up, aligning operations with long-term strategy.

Core Expertise

Leadership: 0 to 1 Scaling, M&A Integration, Fractional Leadership
AdTech: Programmatic RTB, VAST, OpenRTB, MRAID2
AI/ML: Agentic AI, Monetization Algorithms, Data Science
Product: GTM Strategy, KPI Development, Agile Optimization

Education

Master of Engineering

Stevens Institute of Technology

Bachelor of Engineering

Stevens Institute of Technology

Patents & Awards

U.S. Patent 12,437,319 B2 (2025) – ML-Based Media Content Placement
U.S. Patent 11,270,337 (2022) – ML-Based Media Content Sequencing
IAB Tech Lab Service Excellence: 2023, 2021, 2020, 2012